Monday, March 07, 2005

M:Metrics wants to monitor wireless data

While not totally related to digital signage, M:Metrics has an auspicious plan to become the ACNielsen of the wireless world. With more and more people clamoring for a way to monitor and audit digital signage content on-site, I could expect these guys to branch out in that direction, or face competition from a new firm.

There's an interesting article on the whole idea here.

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