Wednesday, January 23, 2008

The morning press - digital signage news for January 23

Here are some of today's interesting clips from the web:
  • Focus Media Plans New JV with Dentsu - Dentsu looks to strengthen its competitiveness against occidental advertisers in the Chinese market via sharing the customer resources of Focus Media. As of December 2007, China had around 210 million Internet users. It is forecasted to surpass the US and become the country with most Internet users around the world in 2008. Focus Media lately also announced a strategic partnership with emerging in-hospital TV network owner Yanhuang Health Media. Under the partnership, Focus Media, China's largest out-of- home multi-platform life-style media company, will invest USD 5 million in Yanhuang Health Media, a Chinese operator of in- hospital advertising network using audiovisual television displays.
  • Minicom to Unveil Longest Range Digital Signage Distribution System - DS Vision 3000 is a long range CAT5 based distribution system delivering HD video and stereo-audio content to multiple screens up to 600m/2000ft away. Its unique, fully bidirectional RS-232 serial management capability allows administrators to remotely query and turn on/off remote displays and provides centralized management control.
  • Taxi advertising firm’s software sold to Russians - Cabtivate, the Edinburgh-based taxi advertising business which went bust a year ago owing creditors £1m, is to be relaunched by a Russian media group which has bought software rights from the administrator and plans a UK-wide service.
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