Digital View partners with capital firm to provide digital signage leasing options

I suspect we'll see more of this sort of thing (from this press release)...

Responding to a growing marketplace demand for digital signage, Digital View has teamed up with Arrow Capital Corporation to provide retailers and marketers with a broader array of financing and leasing options to help facilitate their move to digital signage.

“There’s a tremendous amount of interest in digital signage among retailers and brand marketers, who are eager to engage and communicate with customers in retail environments and other public venues such as banks, financial institutions, restaurants and entertainment in new and intriguing ways,” explains Stu Armstrong, COO of Digital View. “Our partnership with Arrow Capital gives our clients a viable alternative to an outright purchase. For many retailers and brand marketers, this helps make it easier for them to include digital signage within their overall marketing and communications programs, by reducing capital outlays, managing costs and providing some very attractive leasing options.”