Monday, May 16, 2005

friendlyway Forms Strategic Marketing Partnership with IMPART

News from the wire:

"friendlyway Corporation (OTCBB:FDWY) a developer and marketer of interactive self-service solutions, today expands its market reach with a strategic, exclusive distribution partnership with Seattle, WA-based, IMPART Media Group (IMG) (www.impartinc.com), an innovative provider of dynamic media solutions for the emerging Out of Home Market. In blending development, marketing, and deployment forces, IMPART will be integrating their new 5th generation Digital Signage offering, IMPART Composer Enterprise Suite (iCES), with friendlyway's powerful array of software products.

friendlyway's Composer software provides creative control over content layout, allowing screening segmentation and the ability to show multiple media on one screen. With this software you can for example display live TV at the top of the screen, have a news ticker in the middle and interactive information on the bottom. This new integration of Composer will help create and manage rich dynamic content for the next generation of digital signage applications. IMPART will also expand on the friendlyway base product with Web Portal access and automated XML/RSS database integration that enables On Demand Control for the end-client and content distribution scalability.
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Read the whole press release here.

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