News from the PR front:
"AdSpace Networks, Inc., the leader in place-based digital video signage and owner of the AdSpace Mall Network, has hired three marketing and media industry veterans -- Dominick Porco, L. Jeff Jensen and William P. Ketcham -- to lead the company's next phase of growth and expansion.
...
"AdSpace currently has 220 screens reaching over 300,000 consumers annually across the country, primarily through its strategic partnership with The Westfield Group (ASX Code: WDC). In a recent study conducted and published by Arbitron on the impact of the AdSpace Mall Network, it was proved that there is a statistically significant increase in ad recall and purchase intent for advertised brands among consumers."
The whole release is here.
Wednesday, June 29, 2005
Management and direction change at AdSpace
Posted by Bill Gerba at 7:17 AM
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